ToolTwist is a web development platform aimed at enterprise and mid-sized companies. Its unique concept allows Marketing people to design and build sophisticated websites using widgets created by the Technical programmers. Non-technical designers can take widgets from a palette of widgets and assemble them easily to create landing pages, product pages and new pages and deploy them on the fly with appropriate approval management and control as necessary. ToolTwist comes with a ready made palette of the most commonly used widgets in popular websites.

Website updates are done using an intuitive web-based designer that enables changes to be done in a matter of minutes instead of days. Its simple drag-and-drop pallet allows the user to change sections of a page almost immediately, and preview and test the page instantly.

But the question is - are we a content management system? The answer is “No.”

 

Though we do provide content management as expected by any popular content management software, the key differentiator is the ability to let widgets to perform any bespoke task as an enterprise website would need to do. By allowing this widget to be programmed and then assembled by non-technical marketing folks, your time to market for a change or a new page is substantially reduced. ToolTwist also takes the drudgery of spending time optimising your website and web pages. ToolTwist generated sites automatically, optimise the web pages to deliver the fastest possible delivery and rendering speeds to the browser.

In addition to content management, ToolTwist provides coarse- and fine-grained approval control across departments and user groups. ToolTwist also manages the full lifecycle of rich application development and deployment.